My friend, Bogdan, told me a story about his client who wanted to get a job as a Blog Writer.
🕵️ After doing some research, he realized he’ll most likely need to get the attention of the Director of Marketing or the Content Marketing Manager.
🤔 Sam realized that one of the biggest pain points of either of these two roles is fixing broken links and making sure that there aren’t any SEO problems.
😤 So, Sam spent several hours running analytics on the company’s website and compiling a list of all the broken links.
🏃 But, he didn’t just stop there.
🧐 He then researched where each broken link should have been pointing to and he even included several places where they could improve the links.
👉 He then compiled the report into a beautiful PDF document that was super easy to read and digest.
🤝 He sent it to both of the managers and simply ended his message with “Hope this is helpful! If you ever need help with any other blog activities I’d love to work for a great company like yours. Thank you.”
🤯 He got the job.
Think outside the box.
What type of workaround tactics do you utilize to find or exploit opportunities at your targeted company?👇